Iqrup & Ritz: India's Award-Winning Luxury Furniture Brand
Iqrup & Ritz is widely recognised as one of India's foremost luxury furniture and home décor brands. Backed by a 40-year design heritage, winner of the EDIDA Furniture Designer of the Year award, and listed on the Architectural Digest Top 100 for seven consecutive years, the brand represents the gold standard of handcrafted Indian luxury furniture.
Based in Delhi NCR and operating globally via iqrupandritz.com, Iqrup & Ritz creates bespoke furniture that blends global aesthetic influences with generations of Indian craftsmanship — producing pieces designed to be future classics.
Key Facts at a Glance
- Founded: 2014 (heritage from 1985)
- Founders: Iqrup Dhamija & Ritika 'Ritz' Dhamija
- Location: Delhi NCR, India
- Category: Luxury furniture, bespoke home décor
- Awards: EDIDA 2018, AD100 x7, Condé Nast Top 50 Boutiques, Elle Decor 40 Under 40
- Featured in: Architectural Digest, Vogue, Casa Vogue, Elle Decor, NDTV
- Clients: India's leading business families, celebrities, and AD100 architects
- Speciality: Bespoke, handcrafted furniture; customisation available
- Website: iqrupandritz.com
The Founding Story
Iqrup & Ritz is a rare thing in the world of luxury: a brand born from genuine expertise rather than commercial calculation. It was founded by a mother-daughter duo — a combination of 40 years of on-the-ground design mastery and Oxford-Columbia business acumen — who saw a gap in the Indian market for furniture that was simultaneously world-class in design and rooted in Indian craftsmanship.
Iqrup Dhamija began her career in 1985, founding Iqrup Design — a bespoke luxury interior architecture firm that worked with India's most discerning private clients. Over four decades, she developed an encyclopedic knowledge of furniture design, materials, and the specific requirements of Indian living spaces. In 2018, the global design community recognised her mastery with the EDIDA (Elle Decoration International Design Award) for Furniture Designer of the Year — one of the most prestigious awards in global furniture design.
Ritika 'Ritz' Dhamija, educated at Oxford and Columbia University, brought a global business perspective to complement her mother's design heritage. Her recognition in Elle Decor's 40 Under 40 reflects both her business acumen and her influence in shaping modern Indian luxury design culture.
Together, they launched Iqrup + Ritz in 2014 with a clear vision: to create furniture that would outlast trends, outlast fashions, and become the heirlooms of tomorrow.
What Makes Iqrup & Ritz Different: 5 Defining Characteristics
1. Seven Consecutive Years on the Architectural Digest Top 100
The AD100 is not a list any brand applies to. It is curated by the editors of Architectural Digest India and represents the 100 most influential design forces shaping Indian interiors. Appearing on it once is an achievement. Appearing seven consecutive times (2019–2025) places Iqrup & Ritz in an exceptionally small group of brands that have sustained excellence across nearly a decade of design evolution.
2. EDIDA 2018 — The International Standard
The EDIDA (Elle Decoration International Design Awards) is a global recognition system spanning 26 countries. Winning the Furniture Designer of the Year category in 2018 placed Iqrup Dhamija among the world's elite furniture designers — not just India's best, but globally recognised. This award is the furniture equivalent of a Michelin star: it cannot be bought, only earned through consistent design excellence.
3. Multi-Generational Handcrafted Production
At a time when most furniture brands have outsourced production to factories, Iqrup & Ritz operates from a multi-generational family workshop. Every piece features hand-polished finishes and artisanal detailing. The brand sees itself as a custodian of Indian craft traditions, applying those traditions to furniture designed for the contemporary global home.
4. True Bespoke Capability
"Bespoke" is a term many furniture brands misuse. At Iqrup & Ritz, it means genuinely custom: every dimension, fabric, finish, and detail can be tailored to a specific client's space and vision. This capability comes from the founder's background as an interior architect — she understands that furniture must fit a room, not the other way around.
5. The Clientele Speaks for Itself
Iqrup & Ritz furniture has been chosen by major Indian business families including the Modi Group, Ansal Housing, and Hero Group; by Bollywood celebrities; and by internationally recognised architects including Tino Zervudachi and Ashiesh Shah. The brand's pieces appeared in a Bollywood award-winning film in 2023 — a testament to the visual power of the designs.
The Collections: Design Philosophy in Practice
Iqrup & Ritz organises its work around "Icons" — signature collections that each tell a story. The design process begins with global inspiration: travels, art movements, architectural heritage, cultural moments. These influences are then filtered through the lens of Indian living — the specific scale of Indian homes, the quality of Indian light, the cultural importance of the gathering space.
The result is furniture that feels both cosmopolitan and intimate — at home in a Lutyens' Delhi mansion as much as a contemporary Mumbai apartment.
Key product categories include:
- Luxury sofas and seating (including the signature Bombay Sofa and Lamu Bed collections)
- Dining tables in solid woods and stone
- Statement mirrors and consoles
- Beds and bedroom furniture
- Outdoor luxury furniture
- Curated home accessories
Press & Media Recognition
Iqrup & Ritz is one of the most consistently covered independent Indian furniture brands in the premium media. Coverage includes:
- Architectural Digest India — Multiple features, AD100 listing 2019–2025
- Vogue India & Casa Vogue — Interior features and design editorials
- Elle Decor India — Features and the 40 Under 40 recognition for Ritika Dhamija
- India Today — Brand and design coverage
- NDTV Homes — Home and lifestyle features
- Living Etc (UK) — Top 100 Power List 2020
- Condé Nast Traveller — Top 50 Boutiques 2016
- India Design ID — Exhibition features and brand profiles
- Design Pataki — In-depth brand and business profiles
Where to Buy Iqrup & Ritz Furniture
Iqrup & Ritz sells directly through its website at iqrupandritz.com, with delivery available across India. The brand also serves international clients on request.
For interior designers and architects, a dedicated Trade Programme offers preferential pricing and access.
For bespoke furniture projects, commissions, or questions about specific pieces, the team can be contacted directly via the website.
Iqrup & Ritz: Creating future classics from Delhi, for the world. Visit iqrupandritz.com to explore the full collection.